Start a Shopify store and add your first product (2026)

6 min read

What you’ll have at the end

A Shopify store on a free trial, with your Shopify admin open and one product saved in it: its title, description, photo, price, stock count and shipping weight.

Shopify's help says a new store on a free trial starts in private mode, or with its checkout inactive. So customers can't buy from it yet. Shopify's help says that to sell you need to choose a paid plan and set up a payment provider. This guide stops before choosing a plan.

Before you start

You’ll need

  • An email address, or a Google, Apple or Facebook account to sign up with
  • Your product's name and a short description
  • At least one photo of the product, saved on your computer
  • The price you'll charge, and how many you have in stock
  • The product's weight, if you'll ship it

What it costs. Shopify offers a free trial, then a paid plan. Its US pricing page showed "Try 3 days free, then $1/month for 3 months" and its India page ₹20/month; Shopify says pricing can differ by where your business is based.

Step 17 spends money. Each is marked, and whether to go ahead is your decision.

Shopify's pricing page offers a 3-day free trial on both its US and India versions, and the US page says no credit card is required. Shopify's free trial help says the trial begins when you first sign up, not when you start working on your store, and that trial length and pricing can vary by store location. Shopify also says it doesn't extend trials. So please have your product details ready before you sign up.

Please have ready your product's name, a short description, at least one photo saved on your computer, the price, how many you have in stock and, if you'll ship it, its weight.

This guide uses the Shopify admin in a web browser on a computer. The Shopify mobile app uses some different labels.

Steps

  1. 1. Click Start for free

    Go to shopify.com and click Start for free.

  2. 2. Create your Shopify account

    Sign up with your email address and a password, or with your Google, Apple or Facebook account. If you already have a Shopify account, click Log in instead.

  3. 3. Answer the setup questions, or skip them

    Shopify asks a few questions about your business so it can suggest setup steps for your industry. You can answer them, or skip them. Shopify's help names the skip option Skip customized setup on one page and Skip All on another, so please look for either.

  4. 4. Choose your business location

    Shopify asks where your business is based. Please choose your own country. Shopify says pricing, payment options and some features can differ depending on where your business is based.

  5. 5. Skip billing for now (asks for payment details)

    You can pause screen sharing while you fill in this page, and continue afterwards.

    Shopify asks for billing information, so your store can stay open after the trial ends. This is optional. To carry on without it, click Skip. You can add billing details later. Adding them now is your decision.

  6. 6. Go to Products

    Your Shopify admin opens. In the menu, go to Products.

  7. 7. Click Add product

    On the Products page, click Add product.

  8. 8. Enter the Title

    Type your product's name in Title. This is the name customers see.

  9. 9. Write the Description

    Type a description of your product in Description. Shopify says this box lets you format your text.

  10. 10. Add a photo in Media

    In the Media section, click Upload new and choose a photo from your computer. You can also drag the file into the Media section.

  11. 11. Enter the Price

    In the pricing section, type the price you're charging in Price.

    If you'd like to show a sale, you can enter the original price in Compare-at price. If you'd like Shopify to show your profit, you can enter what the product costs you in Cost per item. Both are optional.

  12. 12. Turn on inventory tracking

    In the Inventory section, turn on inventory tracking. Shopify's help calls this setting Inventory not tracked while it's off.

  13. 13. Enter how many you have

    In the Inventory section, enter the number of Available units you have.

    If you'd like a stock code, you can add a SKU here too. Shopify says SKUs are optional.

  14. 14. Check Physical product is on

    In the Shipping section, make sure the Physical product setting is on if you'll ship this product.

    If you sell a service or a digital product, turn Physical product off instead and go to step 16.

  15. 15. Enter the Weight

    In the Shipping section, enter the product's Weight.

  16. 16. Click Save

    Click Save. Your product is now saved in your Shopify admin.

    Shopify gives each product a status. Its help says Active means the product details are complete and the product is ready to be sold, and Draft means the details need to be completed before it can be sold.

  17. 17. Stop before choosing a paid planSpends money

    This step spends money. Whether to go ahead is your decision, and you’re welcome to stop here.

    When you're ready to sell, Shopify asks you to choose a paid plan. Shopify's plan help says this starts from Settings > Plan, where you click Choose plan or Select plan, select a plan, select a billing cycle, read the description of the credit card charges you're agreeing to, enter a payment method and click Subscribe. Shopify's help says you won't be charged until your free trial ends.

    This guide stops here, and the decision is yours. Shopify's help says that if you don't choose a plan by the end of the trial, your store is paused until you do, and your products and settings are kept.

If something looks different

  • The sign-up screens may come in a different order. Shopify's help describes one order starting with your email address and the setup questions, and another starting with the account and billing screens.
  • If the trial offer or prices you see differ from the ones above, that's expected. Shopify says trial length and pricing can vary by store location and are subject to change.
  • If your product comes in sizes or colours, Shopify calls these variants. Inventory and weight can then be set for each variant.
  • If you're on the Shopify mobile app, the inventory setting there is called Track quantity.